GUWAHATI, Jan 27: Samsung announced the launch of the Curd Maestro™ Refrigerator on Monday, the world’s first refrigerator that will not just preserve food but also prepare it. National Dairy Research Institute (NDRI) has tested and recommended the process of curd making in Samsung’s Curd Maestro™. Samsung also introduced India’s First Frost Free Refrigerator with Base Stand Drawer and India’s first five-star Direct Cool Single Door Refrigerator lineup based on new 2020 Star Ratings.
“At Samsung we believe in meaningful innovations that transform lives of people. Convenience, storage space and energy efficiency are the key features consumers look for in a refrigerator, and our 2020 range addresses all these needs. We are confident the new range of refrigerators will further strengthen our market leadership in the refrigerator category,” said Raju Pullan, Senior Vice President, Consumer Electronics Business, Samsung India.
Under the ‘Make for India’ initiative, the 2020 line-up is uniquely designed for extra space and also sports the next-gen Horizontal Curve Door design along with the GARO handle, a first for the Indian market.