GUWAHATI, July 31: Surya Cement and Maithan Steel TMT Bar, under a joint initiative launched a month long campaign – ‘Hansee Khushee’ immunity. The campaign is a part of its COVID-19 precaution and awareness message series emphasizing on boosting the immune system to stay healthy amid the pandemic.
The campaign focuses on and promotes the concept of ‘laugh your way to happiness’. Notably, studies have proven that increased stress is connected with decreased immune system response.
Surya Cement and Maithan Steel believe that if the community can come together and harness its collective power to counter the challenging times with innovation then it can have a better tomorrow. The integrated campaign will engage consumers and trade partners in ‘creating happy content’ to spread joy.
“We stand committed to keep all our stakeholders, associates and society at large safe. We are driving a regular and continuous awareness campaign to fight COVID-19. We salute all doctors, health workers, government and non-government organizations and individuals who have been helping us to fight COVID 19,” said, Madhur Agarwalla MD, Maithan Steel and Power and Purvanchal Cement Limited. During the campaign period, Surya Cement and Maithan Steel will give COVID warrior kit among its dealers and key customers.